Max Bazerman: The Power of Noticing Part 2

You’ll hear:

  • Our explanationcognitive blindSpotsMotivational blindness
  • How to make theThe ability to notice.
  • What to knowMarketing misdirection

The Power of Noticing Part II

Do you have ever struggled to discern when to trust someone and when to be skeptical of their claims? Did you ever feel disappointed when you didn’t notice something that was later revealed to be very important? Even experienced leaders can miss important things. Today we are speaking with Max Bazerman, a Harvard Business School professor, about his new book The Power of Noticing.

Max will discuss cognitive blind spots, such as failing to notice when there are gradual changes, not being able to see when things look too good to be true, not being able to spot when an industry is structured in a way that prevents the detection of moral and ethical lapses. Imagine the advantages you would have in negotiations, decision-making and leadership if we could learn to see and judge information that others fail to notice. We’ll be discussing this today.

Max H. BazermanJesse Isidor Straus is the Harvard Business School’s Professor of Business Administration and the Harvard Kennedy School’s Co-Director for the Center for Public Leadership. Max’s research is focused on negotiation, decision making, and ethics. Max is the author, coauthor, or coeditor of twenty books, includingThe Power of NoticingSimon and Schuster 2014; andBlind Spots[with Ann Tenbrunsel], Princeton University Press (2011) and more than 200 research articles.

Max was named Harvard Kennedy School’s Advisor of the Year for 2014. Max was awarded the Wyss Award in doctoral student mentoring as well as the Williams Award at Harvard Business School for outstanding teaching. Former doctoral students of his have been offered positions at top business schools in the United States including the Kellogg School at Northwestern and the Wharton School at Pennsylvania.

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